And It Just Gets Worse For Michael Cole

This is why you ALWAYS watch what you put on your social media accounts...because depending on what you say, it can come back and bite you in the ass.

NBC Sports is reporting based on a TMZ article with the Pro Gay Wrestling Federation (I didn't know it existed until recently, either), who is demanding that punishment be levied upon Michael Cole over his Tweet read around the world to Josh Mathews.

Can I just say that it's always stuff like this that brings everybody out of the woodwork, getting fifteen minutes off of somebody else's stupidity?

The statement by PGW founder Frances Minks includes such gems as "Look what they do for a living? Big muscles, small tights rolling around! I'm just saying, honey" alongside "People in glass houses shouldn't throw sconces!"

With all due respect to the PGW -- and please bear in mind that I am a supporter of equal rights among everybody -- I really think that the PGW founder's words embodied stereotypes that the LGBT community have tried very hard to shake off in the media. It's one thing to claim you're representing the affronted community, it's another to do it while perpetuating stereotypes.

As for Michael Cole, he does deserve to have some kind of punishment because he embarrassed the company. And the PGW is right; language like that does give the impression of a hostile, bullying work environment. I don't think there should just be GLAAD training and that's it...WWE needs to set an example here, and vignettes won't do anything for the backstage area.

Having said that, Cole is quite heavily invested for WrestleMania in three days, so I understand Vince is in a messed up position right now. So hopefully, after WrestleMania there can be something done better than what's been done now.

What To Do With Michael Cole...

Hot on the heels of Michael Cole's major Twitter faux pas, more and more details are emerging about Cole's behavior in recent months, and quite frankly, it isn't pretty.

On March 17, WWE announced that they were pairing up with GLAAD, the gay rights organization, in light of recent concerns GLAAD had been airing regarding some of the comments John Cena has made in recent memory. Considering they are heavily into building their program for children, WWE did the right thing here.

It only took this past weekend -- less than ten days -- for somebody to shoot the entire union in the foot, and surprisingly, it had to be WWE heel commentator Michael Cole. I wouldn't have expected this out of him. Let's take the word out of the equation here; scratch that out. The point is, Michael Cole is a WWE employee and has been for over a decade now. He should know better. Forget the word he used on Josh Mathews; when you are on social media, you are still representing the company you work for.

It didn't take fans long to pan his apology, calling it "weak". But it was good enough for GLAAD, who announced that Michael Cole would be a part of their training seminar. ProWrestling.Net thinks that maybe he was sending a direct message and it backfired, considering Cole is new to Twitter. So what? At the end of the day, he is still a company representative, and sending stuff like that to your colleagues doesn't paint you in a great light.

I'm indifferent to Michael Cole as a broadcaster, though I hate him as this new heel persona he has going. PWTorch and other sites are claiming that he has become what you see on TV behind the scenes. Hopefully with this Twitter-Gate scandal on the WWE's hands, maybe Vince will cool off on Cole for a little while.

Again, forget about the entire political correctness thing; it's a hateful word, and it's a hurtful word to a lot of people, so there is no blame to anyone who gets offended. However, this I think is more about representing your company. Michael Cole shot his company in the foot on a subject that has seen a lot of press and campaigns in recent years. It doesn't just make Michael Cole look bad; it makes everyone associated with him look bad, and that's something that Vince can't have.

Major Heat on Michael Cole

This story just keeps getting worse and worse for WWE Commentator Michael Cole.

WWE had a problem on its hands this past weekend when Michael Cole tweeted a homophobic slur to fellow WWE commentator Josh Mathews. The tweet has since been deleted, but not before being picked up by TMZ and the media.

What makes matters worse here, is that WWE has just announced a partnership with GLAAD, the Gay and Lesbian Alliance Against Defamation, stemming from their discomfort with John Cena and some of his comments. WrestleZone.Com is reporting now that WWE feels that Michael Cole has embarrassed the company by shooting himself in the foot so soon after the announcement.

According to multiple, unnamed sources, WrestleZone claims that many in WWE feel that Cole has overstepped his boundaries here and has been letting his current push go to his head. They also claim that WWE Chairman Vince McMahon feels that Cole embarrassed the company, which he really has, if you think about it.

They also claim that at least two key insiders say that Cole would be fired by Producer Kevin Dunn if he wasn't so prominently featured on the WrestleMania card this year in his match against Jerry Lawler. The article also notes that there is no word on whether or not Cole has met with Kevin Dunn or Vince McMahon as of yet, or if there will be a meeting at tonight's go-home edition of Raw.

Shot In The Foot

Facepalm.

No, scratch that. Double facepalm.

It appears that hot heel announcer Michael Cole didn't get the WWE memo about their newfound partnership with gay rights organization GLAAD. Not even two weeks after the announcement of the pairing, Cole was caught tweeting a homophobic slur at WWE announcer Josh Mathews.

Michael Cole has since removed the tweets and apologized for it, but not before it circulated around wrestling news sites and TMZ. A rep for WWE announced that Cole will be undergoing training with GLAAD, though TMZ notes that a rep for GLAAD has not commented.

Way to go, Cole.

On a side note, Bully Ray slipped it out uncensored recently on an episode of Impact and nobody is saying a word about that.